6 Benefits of a PRM System for Emerging Growth Companies

Posted by John Gelardi on Aug 28, 2015 8:00:00 AM

Implementing a partner relationship management system (PRM) is a necessity for companies in the emerging growth stage that are developing or growing an indirect sales force. Without a system in place that has been specifically designed to manage the unique relationships between vendors and their indirect sales channel partners, the indirect sales channel can become unwieldy and disorganized as it grows. At a certain point, the channel could become too large for a company to manage through its existing systems (like customer relationship management systems or traditional phone, email, and face-to-face interaction) and the information partners need to effectively sell or service the vendors’ products will not be received or will not be understood.

Read More

Topics: Build Your Channel

How to Get the Metrics You Need to Improve Channel Sales

Posted by Seth Jacobsen on Aug 27, 2015 7:30:00 AM

Managing a sales force—whether it is your company’s own team or the members of your dealer network—requires a constant eye on the numbers. You wish you could be watching over the shoulders of every salesperson at once, but the truth is, most of the tasks required for managing sales—especially in the indirect channel—must be done from afar.

Read More

Topics: Scale Your Channel

How Are Channel Management Best Practices Changing as Technology Advances?

Posted by Seth Jacobsen on Aug 26, 2015 7:30:00 AM

If you have channel partners, chances are you’re already familiar with the importance of leveraging your resources for greater sales. Unfortunately, as you may have found, that doesn’t necessarily mean you’re reaping the benefits quite yet.

Read More

Topics: Optimize Your Channel

How Can I Improve My Partner Management With a Software Solution?

Posted by Josh Harcus on Aug 25, 2015 7:30:00 AM

Having sales partners can be the force multiplier that takes your business to the next level. Of course, they can also become a burden to the time and resources of your sales management team. That’s why so many sales and marketing leaders have turned to PRM (Partner Relationship Management) software solutions to help get more from their partner network. For those of you deciding to take the next step.

Read More

Topics: Optimize Your Channel

Dealer Portal vs. Partner Relationship Management (PRM) System

Posted by Seth Jacobsen on Aug 24, 2015 7:30:00 AM

It's not uncommon to think a dealer portal is how you should interface with your distribution channel.  After all, it will give your dealers, distributors and franchises a single landing page for most, if not all, of their interaction with you.  But life isn't that simple.  A typical dealer portal simply provides a landing site that's nothing more than a thin veneer of usability.  Underneath that veneer is a rabbit’s warren of 3rd party and home grown tools, comprising layers of diverse information architectures, unstructured navigation, and worse. 

Read More

Topics: channel partner collaboration, partner relationship management, Partner Portal, Sales Productivity, channel management software, PRM Best Practice, Partner Collaboration, Channel Sales Productivity, channel partner engagement

How a PRM System Acts as the Chief Data Hub for Your Channel Partners

Posted by Seth Jacobsen on Aug 21, 2015 8:30:00 AM

Maintaining a productive indirect sales channel requires ongoing and effective communications with your partners. While that might not sound overly daunting, consider the many challenges associated with managing channel partners.

Read More

An Emerging Growth Plan to Motivate Your Channel Partner Sales Team

Posted by Seth Jacobsen on Aug 19, 2015 8:00:00 AM

For emerging growth companies, getting channel partners ramped up and ready to sell their products is absolutely necessary. The reason is obvious; for emerging growth companies, the focus is on growth. Developing a network of resellers or dealers is one of the surest strategies for growing quickly and reaching a greater number of customers in a shorter period of time. But, the reseller network cannot be managed the same way as an internal sales team. Part of the ramp-up process for channel partners involves training the people who work for channel partners.

Read More

Topics: Scale Your Channel

How Do I Make My Company Stand Out from the Competition?

Posted by John Gelardi on Aug 18, 2015 7:30:00 AM

Chances are you really love your company. Unfortunately, the health of your company doesn’t rely on how you feel about it, but how the market views it. This means you need to stand out from your other competitors, or would-be customers may never even get a good look at it. While this can often be difficult to do, the following tips will at least steer you in the right direction.

Read More

Topics: Build Your Channel

How to Introduce Certification Programs to your Channel Partners

Posted by Seth Jacobsen on Aug 17, 2015 8:00:00 AM

The success of a training curriculum for your channel partners is closely tied to the subsequent certification programs. Certification assures you that training has been completed properly and helps you monitor the training levels for your various channel partners. Certification is your way of knowing that these partners are fully prepared to sell and support your products, and what they may need to learn in order to improve their performance. Certification generally has a start and expiration date, and may be renewed from time to time.

Read More

Topics: Scale Your Channel

Daimler Trucks NA Deploys LogicBay's Cloud-Based Partner Portal (PRM) Technology

Posted by Seth Jacobsen on Aug 14, 2015 7:30:00 AM

LogicBay Corporation, a leading provider of Learning Management Systems (LMS) and Partner Relationship Management (PRM) solutions is pleased to announce the deployment of the Performance CenterTM technology to manage the learning and development needs of the employees of Daimler Trucks North America.

Read More
Subscribe-3

Subscribe to Email Updates