Seven Challenges You Likely Face with Your Sales Channel Partners

Posted by Seth Jacobsen on Apr 30, 2015 7:30:00 AM

An indirect sales channel is meant to be an invaluable resource to help you expand your sales force and reach new markets. But over time it can grow in complexity and become increasingly difficult to manage. We have compiled a list of challenges that we come across daily in the conversations we have with our prospects and customers to help you prepare for these bumps in the road.

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Topics: Scale Your Channel

Five Things Most People Don't Know about Partner Relationship Management Software

Posted by Seth Jacobsen on Apr 27, 2015 9:29:00 AM

Any business that relies on an indirect sales channel knows how difficult it is to manage these complex business relationships. Those that have come to this conclusion have turned to us with many questions about how Partner Relationship Management can help them improve sales channel results. We have compiled a quick list that summarizes what most people don’t know about PRM as a result.

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Topics: Build Your Channel

The Anatomy of a Great PRM Platform

Posted by John Panaccione on Apr 21, 2015 7:30:00 AM

Any business that works with partners has to invest in software to help them make the most of these relationships. Partner Relationship Management, without the right digital assets, will never be as fruitful as you would like. Fortunately, these days, there are countless PRM software titles available. While it is definitely a challenge picking the best possible choice, the following should prove helpful.

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Topics: Build Your Channel

Capitalizing on Business Intelligence in the Indirect Channel

Posted by John Panaccione on Apr 15, 2015 7:30:00 AM

Business intelligence technology has come a long way and definitely made a lot of progress in the past five years or so. Just about any industry you can think of has a number of platforms available for it that are designed to leverage business intelligence for better results. However, the indirect channel provides an especially attractive opportunity where this software is concerned.

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Topics: Increase Channel Sales

The Intermediate Guide to Partner Relationship Management Software

Posted by Seth Jacobsen on Apr 13, 2015 7:30:00 AM

If you’re reading this there is a good chance you already know what Partner Relationship Management software is. You may be evaluating the benefits of a PRM solution for your company or perhaps you’ve already started using it yourself to some degree. However, that may not mean you have a firm grasp on PRM software. Fortunately, the following explanation should prove to be both quick and effective.

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Topics: Channel Software

What I Wish I Knew a Year Ago about PRM Software

Posted by Seth Jacobsen on Apr 11, 2015 7:30:00 AM

A lot has changed in the software industry over the last year or two, and PRM software is no different. As businesses and their channel programs evolve in complexity, the need for a scalable solution that meets a variety of functional support requirements has never been more important. Consider the following things I wish I knew a year ago about PRM software.

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Topics: prm technology

LogicBay Announces Exclusive Webinar with HubSpot

Posted by Seth Jacobsen on Apr 10, 2015 1:20:00 PM


LOGICBAY RELEASE: APRIL 10, 2015

LogicBay announces an exclusive Webinar focused on the most vital themes in inbound marketing, with special guest speaker Arjun Moorthy of Hubspot joining LogicBay’s CEO John Panaccione for the live presentation on April 15 at 2 p.m. ET.

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Topics: Inbound Marketing

The Inbound Marketing Revolution: A Webinar Exclusive

Posted by Seth Jacobsen on Apr 10, 2015 9:41:00 AM

Imagine a world where Chief Marketing Officers (CMOs) spend more of their company’s IT budget than Chief Information Officers (CIOs) do. Does that sound far-fetched? It might be a lot closer to happening than you think.

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Topics: Build Your Channel

8 Things You Should Know about Partner Relationship Management

Posted by Seth Jacobsen on Apr 9, 2015 7:30:00 AM

If you’re looking to build an indirect sales channel (or improve what you already have in place) there are a number of issues you may have already identified. All sales channels are different but we have compiled a list of helpful items that ought to relate to your challenges in one way or another.

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Topics: Build Your Channel

4 Principles of Psychology You Can Use to Improve Your Partner Relationship Management

Posted by Seth Jacobsen on Apr 7, 2015 7:30:00 AM

Would you like to get better at Partner Relationship Management? There is always room for improvement, right? Any company that relies on an indirect channel to sell their products and services needs to have a strategy for managing those important relationships. Fortunately, psychology has given us a number of methods for making sure you get the most out of these partnerships.

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Topics: Optimize Your Channel

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