Logicbay Blog

In today’s competitive market, many companies are looking to boost sales, expand their customer bases, and launch new products. For successful...

If you’re new company putting together an indirect sales force for the first time, a properly-designed partner relationship management (PRM)...

When starting a new business, there are many important decisions to be made. One of them is: Who is going to sell your products? In today’s...

For many best-in-class manufacturers, a sales channel “playbook” consists of a Partner Relationship Management(PRM) system that allows the...

While customer relationship management (CRM) and partner relationship management (PRM) systems provide distinctly different functions, there’s no...

Excessive tension with channel partners plagues enterprises and their partners. It’s an indication that the OEM is not making it easy for their...

Deploying training to your distribution channel is complicated stuff. As I’ve said before, it requires a rigid process, proven methodologies, and...

For emerging growth companies, developing and maintaining a smoothly functioning and profitable indirect sales channel is critical for achieving...

Managing a sales force—whether it is your company’s own team or the members of your dealer network—requires a constant eye on the numbers. You wish...

Managing a sales force—whether it is your company’s own team or the members of your dealer network—requires a constant eye on the numbers. You wish...