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Partner Relationship Management | Channel Management | LogicBay | Sales | Technology | Portal

What Does It Really Mean to Be “Easy to Do Business With?”

You hear it everywhere these days. Companies proclaiming that they want to be “easy to do business" with their channel partners. Who can blame...
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Partner Relationship Management | Best Practices | Channel Management | Strategy | LogicBay | Technology

Partner Relationship Management Isn't a Technology – It’s a Strategy

PRM is a technology class focused on indirect sales channels.  A sort of first cousin to CRM, which is focused more on direct sales channels....
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Build Your Channel | Partner Relationship Management | LogicBay | Technology

5 Reasons To Invest In PRM Software

Like most companies, yours probably has too many software systems to keep track of. Just about every business operating in the digital age has...
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