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Channel Management | Marketing | LogicBay | Technology

Seven Steps To A Successful Sales And Marketing Strategy

This year, in our blog posts, we have taken a look at the past and the future of marketing as it relates to indirect-sales focused organizations....
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Partner Relationship Management | Channel Management | Marketing | Manufacturing | LogicBay | Sales

Why Manufacturers Should Drive Inbound Marketing For Their Sales Partners

It’s probably too late to call inbound marketing the wave of the future. It’s already here and everybody’s doing it. Well, to clarify, that means...
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Scale Your Channel | Partner Relationship Management | Channel Management | Marketing | LogicBay | Sales

How To Drive Sales Through Incentives

Your company has just launched a new product. It is anticipated to be a huge part of your business. As the company’s sales director you are...
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Channel Management | Marketing | Strategy | LogicBay | Collaboration

Five Ways To Improve Your B2B Customer Engagement

With ever-changing business environments, re-calibrating your marketing and outreach methods are often required  to ensure you and your partners...
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Partner Relationship Management | Channel Management | Marketing | Strategy | LogicBay

Refine Your Partner Recruiting With A Go-To-Market Strategy

GTM strategy documents are starting to become fairly commonplace throughout sales-oriented businesses, particularly those who deal directly to...
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Channel Management | Marketing | LogicBay | Industry Trends

Top B2B Trends to Watch in 2017

It’s an exciting time to be in business, with new techniques coming along every day.  The rapid progress of technology is turning into...
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Channel Management | Marketing | LogicBay | Sales

Successful Account Based Marketing In Channel Sales Systems

One of the most talked about trends in marketing today is Account Based Marketing, or ABM.  ABM represents a targeted outbound approach that can...
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Best Practices | Marketing | LogicBay

How's Your Sales Follow Through?

Anyone can follow up once a sale is made. Our task managers and calendars can automate this type of low-value follow up contact with a customer....
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Channel Management | Marketing | LogicBay | Sales

Seven Steps To A Modern Sales and Marketing Strategy for the Channel

In the last couple blogs, we've taken a look at the past and future of marketing as it relates to indirect-sales focused organizations.  The short...
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