Logicbay Blog

LogicBay Corporation, a leading provider of Partner Relationship Management (PRM) solutions is pleased to announce the deployment of the...

PRM is a technology class focused on indirect sales channels. A sort of first cousin to CRM, which is focused more on direct sales channels. Based...

As companies grow, the rate at which they launch new products often increases. Consequently, an overwhelming amount of information needs to be...

Partners can come in many shapes and sizes. Your company’s partners might consist of independent dealers and resellers, some that sell your brand...

When is the last time you went direct to Microsoft or Apple to resolve a technical or how-to issue on your computer? If you’re like me, not...

In the pursuit of more revenues and growing profitability, it has become apparent that your direct sales team is no longer capable of achieving...

The world of sales is packed with jargon. Our reliance on technology and the pace at which technology changes has made this more apparent than ever....

Learning management systems are often integrated with the channel to manage a channel development strategy. However, it's not always helpful.

The use of Market Development Funds (MDFs) has proven to increase sales through the channel, but they must be deployed intelligently. Distributing...

Both PRM and CRM enable a more productive sales flow, both have "RM" in them for "relationship management"...so they gotta be the same, right?