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Logicbay Blog

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Kellie Auman

Recent Posts

The Importance of Training and Certification In The Sales Channel

We don’t need to tell you that training and certification are vital to a healthy channel ecosystem – truth is, many sales channel managers...
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How To Drive Sales Through Incentives

Your company has just launched a new product. It is anticipated to be a huge part of your business. As the company’s sales director you are...
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Managing Channel Partners Through A Partner Portal

The Problem As the VP of sales one of your many responsibilities is to manage your sales channel partners. This year ten new channel partners...
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Three Ways To Keep Your Channel Partners Happy

When managing an indirect sales ecosystem, it’s vital to remember that you are competing with other vendors for sales partners. This is true both in...
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Five Ways To Improve Your B2B Customer Engagement

With ever-changing business environments, re-calibrating your marketing and outreach methods are often required to ensure you and your partners...
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Three Common Issues from Sales Partners

Properly managing a growing indirect-sales ecosystem requires a lot of care and attention, particularly when it comes to problems your channel sales...
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Lead Management: Maximizing Visibility and Velocity of Partner Opportunities

We were proud to recently host a learning webinar, Lead Management: Maximizing Visibility and Velocity of Partner Opportunities, with Maria Chien of...
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3 Key Functions Customer Relationship Management Systems Lack

Many companies use Customer Relationship Management (CRM) systems to coordinate and manage their interactions with customers. CRM software provides...
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What Is Channel Conflict & How Can I Avoid It?

Channel conflict can occur when multiple partners are selling the same product in a market for different pricing. Inevitably, this will create a...
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Five Tips For Finding The Right KPIs

Keeping track of the success of your vendor ecosystem can be difficult, particularly as it grows. A channel manager may be tasked with keeping track...
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