Logicbay Blog

You are the Channel Partner Manager for an emerging growth company. It is your responsibility to be the main point-of-contact for all of your...

You’ve got a great product. Your marketing materials are in good shape. You’ve built a profile of your best prospects and even have a sales process...

As the director of sales for an emerging growth company, you have made the decision to employ an indirect sales force. The decision to utilize...

Every time I read some article, blog or white paper dealing with channel partner relationship management, the term “mindshare” always pops up. All...

If your company relies on the channel as a key source of revenue and growth, what can you do when indirect sales productivity lags? The members of...

Let's talk about 10 companies with indirect sales channels that made the Inc 500 List of fastest growing companies this year. What do these...

In Part One of this Case Study, the perspective on channel communications was from the manufacturer’s employees. However, that perspective is only...

Original Equipment Manufacturers as well as the employees that they're supporting often have different opinions of their relationship. In channel...

In the complex world of global business structures, manufactured products rarely start with a single company and make it to the consumer without a...

Rapid revenue growth is a top priority for any emerging growth company. Many companies, like yours, have decided to implement a channel partner...