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Resources

Insights and research to power business growth.

In addition to the resources below, we have videos too!

To view our Video Library, click here.

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  • Case Study
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Webinar

Hear from Industry Experts: Best Practices for Recruiting, Training and Supporting Service Technicians

Industry Expert Panel Discussion: Hear from Daimler Trucks NA, Altec Service Group, Meritor, Carolina Tractor & Equipment, and Universal Technical Institute

Recruiting, training, supporting, and retaining today’s service technicians is quite the challenge! Shifting generational demographics and technology advances, coupled with a high demand for service technicians presents leaders with unique obstacles. In this broadcast we share experiences and the best practices associated with innovative approaches as we host five industry leaders.

Whitepaper

The Definitive Guide to Training and Certification

A well-planned and executed training and certification program is critical to help ensure the success and effectiveness of your network of employees, dealers, and customers. But getting there is not easy. We hear many pain points from our clients and addressing them effectively often requires the help from content providers, training program consultants, and of course a technology platform to bring these audiences together. 

Webinar

Get Ahead: Learn about Daimler's program for developing tomorrow's service techs

Struggling to find Technicians?  Learn more about Daimler Trucks North America's (DTNA) Get Ahead program. Specific topics include:

  • Trends driving the challenges behind service tech recruitment
  • An overview of the Get Ahead program
  • How to get involved and more!

Webinar

Hear How Daimler Trucks NA Deals With Recruiting and Retaining Today's Service Techs

Recruiting, training, onboarding, and retaining service techs is an industry-wide challenge. Here, we explore the context for such challenges and what Daimler is doing to address them. Specific topics include:

  • Trends driving the challenges behind service tech recruitment
  • Daimler's response: Get Ahead and Finish First programs
  • Technician recruitment and retention best practices
  • Your comments and questions on the topic

Case Study

Case Study: AICPA-CIMA

AICPA-CIMA needed a platform that allowed them to enable an e-commerce methodology of selling AICPA-CIMA training content to customers on behalf of their partners, support general partner engagement, and represent each partner, on the local level, through co-branded elements. Many partners do not have extensive IT staff nor Learning Management System (LMS) of their own, so a turnkey solution with easy administration was key.

Article

LogicBay's Technology Suite: FUSE vs. PRM

An overview of LogicBay's Technology Suite including benefits, solutions and client examples. 

Video

See the FUSE Platform in Action!

View an interactive overview of FUSE including the differences between public and private channels and how to leverage the platform for new product launches, selling training courses, onboard new dealers, and collaborate and communicate with other FUSE members.

Webinar

FUSE: A Digital Ecosystem for the Manufacturing Industry

LogicBay built FUSE, a digital, member-based ecosystem for the manufacturing industry.

This presentation will address the following:

  • What is an ecosystem?
  • Why are ecosystems important?
  • What is FUSE? Including ecosystem examples, benefits of FUSE, and practically, how it works.
  • A sneak peek into FUSE

Whitepaper

Industry Associations: Challenges & Solutions

Empower your Association members and partners with easy-to-implement digital solutions

Our work with Associations has taught us that there are a number of obstacles related to achieving growth, in terms of members and overall revenue, and delivering value in terms of content, events, and member engagement. This whitepaper sheds light on common challenges Industry Associations are currently experiencing, along with digital solutions and best practices that address them.

Whitepaper

ROI of Partner Relationship Management (PRM): The Benefits of Deploying a PRM Solution with Case Study Examples

In this whitepaper, we offer a model that organizations can apply to generate a positive ROI as they consider deploying a PRM system. We also provide two business examples highlighting the solutions we’ve delivered to help our clients overcome industry challenges, along with the accompanied results.

Case Study

Carolina Tractor & Equipment Company (CTE) Case Study

A common request - from many Caterpillar dealers, including CTE - is the need to provide employees with direct access to learning content in real time through their own LMS. In CTE’s case the LMS had to meet internal training requirements, provide scalability, and allow for easy administration. 

Case Study

Meritor Case Study

Headquartered in Troy, Michigan, Meritor is a leading global supplier of drivetrain, mobility, braking and aftermarket solutions for commercial vehicle and industrial markets.

Survey

FUSE Self-Assessment

In the manufacturing industry there is a trend towards maximizing digital interactions between key stakeholders. To gauge how your organization is adapting to this trend, please take a few minutes and complete this survey.

Case Study

Heavy Equipment

We need to train and certify our dealer sales reps and service technicians for optimal performance.

Case Study

Hyster-Yale Group

We need to make it easier for our dealers to do business with us.

Case Study

Heavy Duty Trucking

We need to have access to real-time dashboards and keep track of KPIs throughout the channel.

Partner Business Insider

Measuring What Matters With Tailor-Made, Embedded Analytics

Building on the customization capabilities of Sisense, we were able to meet our data security requirements, customization needs, and deployment architecture needs.

Whitepaper

PRM Best Practices for Managing Your Distribution Channel

This whitepaper provides a practical framework for managing indirect sales channels and how Partner Relationship Management (PRM) technology and best practices can be applied to help build, scale, and optimize the sales channel.

Executive Brief

Assessing Dealer Capacity and Performance

It’s common that small to mid-market manufacturers have not fully optimized support and sales enablement for their network of dealers and distributors. And, it’s also a known fact that the challenges associated with building and maintaining a healthy sales channel not only apply to the SMB manufacturers of the world, but also to those that are seeking to improve performance and maximize results from a more mature sales channel.

Article

Digital Ecosystems: Addressing Five Key Challenges That Manufacturers Face

This article highlights five common business challenges we hear often related to audiences within the manufacturing ecosystem, and how digital platforms and ecosystems for the manufacturing industry are being designed and deployed with specific tools and workflows to meet these challenges.

Executive Brief

Industry 4.0 Technology Insights for Channel Program Optimization

This brief highlights a consolidated solution that provides manufacturers and their sales channel an integrated technology to support functions from lead management to digital marketing to training and enablement.

Whitepaper

Emerging Digital Ecosystems for the Manufacturing Industry

This paper outlines a progression that is beginning to take hold in the manufacturing sector – best-in-class companies leveraging digital ecosystems to strengthen key business relationships, grow revenue, and forge valuable customer interactions.

Whitepaper

Navigating Digital Transformation: Embracing Change in the Distribution Channel -- An Overview of LogicBay's Channel Program Services

This resource bundle provides some practicals steps towards improvement by:
• Establishing the current state of your dealer and distribution network through an internal and external perspective.
• Developing a roadmap for moving forward.
• Aligning all parties through a formal communication plan.

Featured Articles

Cornerstone of Future Growth: Ecosystems

Accenture Strategy

Accenture Strategy surveyed 1,252 business leaders from diverse industries across the world to better understand the degree to which companies are capturing ecosystem  opportunities. We found companies are pursuing new business models to navigate, or even lead, disruption. When asked what they would typically do to disrupt their industry, 60 percent of executives said, “build ecosystems.” Nearly half have already built or are currently building an ecosystem to respond to disruption.

The New Sales Imperative

Harvard Business Review

B2B customers are deeply uncertain and stressed. With virtually infinite information available on any solution, a swelling raft of stakeholders involved in each purchase, and an ever-expanding array of options, customers are increasingly overwhelmed and often more paralyzed than empowered. The authors’ solution, developed through work with hundreds of sales organizations globally, is a proactive, take-charge prescriptive approach that sweeps away obstacles and guides customers through decision making. 

The coming evolution of field operations

McKinsey & Company

Industrial manufacturers with aftermarket services have been disrupted by new technologies and advanced analytics, but the best organizations are not resisting but capitalizing on those trends. These companies are transforming their field operations to dramatically improve service levels and the customer experience, increasing efficiency and productivity, and creating value in new ways—both for customers and for themselves as original- equipment manufacturers (OEMs).

How digital is powering the next wave of growth in key-account management

McKinsey & Company

Digital and advanced analytics are changing the game for B2B businesses, even for the largest of customers, and those that get it right see the rewards. Building on an earlier analysis of changing customer preferences in the digital age, McKinsey & Company carried out an extensive survey of more than 150 decision makers and buying influencers at large companies—all of whom would be considered “key accounts” by their major suppliers. 

Industrial manufacturing trends 2020

PwC

For the industrial manufacturing (IM) sector, a series of external challenges ultimately may be catalysts for action that the industry has avoided for many years. Global trade disputes, tariffs and trade barriers, political instability and even the potential onset of a recession are topping a long list of threats that could have palpable repercussions for companies that make complex engineered products and equipment mostly for manufacturing operations and earth-moving projects.