PRM or CRM?

The Right Choice for the Indirect Sales Channel

When vendors market their products through an indirect sales channel using a network of resellers, the sales process from manufacturer to end customer usually consists of two (or more) distinctly different stages:

  • Stage One: Between the vendor and its channel partners.
  • Stage Two: Between the channel partners and the end customers.

In this whitepaper, learn:

  • how CRM systems can fall short in the channel
  • why the ideal solution for indirect sales is a PRM system integrated with a CRM system
  • and more!

Fill out the form to the right to download.

Learn how PRM is best suited to support your sales channel partners