Managing Inbound Lead Flow in your Indirect Sales Channel

Selling through indirect sales channels can be a lot more complex than selling through a direct sales force. Learn how to manage leads across your indirect sales channel using Partner Relationship Management (PRM) technology.

This webinar covers:

B2B buying behavior has changed. B2B marketing and sales processes must change with it.

  •            From outbound to inbound marketing
  •            What it means for indirect sales channels
  •            The changing role of the manufacturer and its dealers
  •            Technology strategy for lead management

 

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This webinar is part of LogicBay's Channel Partner Performance Webinar Series.

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