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Build Your Channel | video marketing | local marketing

Channel Insight: Five Ideas To Help Connect You With Your Target Audience

Right now, the traditional wisdom for finding a target market is: Don’t cast too wide a net. Look for a specific well-defined group for whom your...
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Build Your Channel | video marketing

Channel Insight: Cultivate Your Brand With (Better) Video Marketing

As we’ve discussed previously, video marketing is becoming a must-have for a brand, and it can be done in a cost-effective manner as well. Video...
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video marketing | channel growth | customer service

INBOUND18: Impactful, Insightful & Inspirational

Last week I had the privilege of attending the HubSpot hosted 2018 INBOUND Conference in Boston.  The conference was three, jam-packed days of...
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content marketing | content creation | channel marketing | video marketing

Channel Insight: Eight Tips for Creating Cost Effective Video Marketing

The great thing about online video is that it can be done quite cheaply.  One belief to dispel is that B2B content videos need to be slick and...
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Channel Marketing Strategy | marketing technology | video marketing | buyers journey

Addressing Marketing Disruptors - Part 1 (Technology)

The HubSpot State of Inbound Marketing Report was recently released and we’ve been pouring over it, looking at the latest insights.  This year,...
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channel partner collaboration | Partner Portal | content marketing | content creation | video marketing | video

LogicBay Announces Integration with Videonitch's Video Channel

In the recently-released HubSpot State of Inbound Report 2017, video was named as the #1 marketing disruptor, with nearly all respondents...
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Channel Marketing Strategy | Increase Channel Sales | video marketing | Training | Sales

Four Tips For Producing Promotional Videos On A Small Budget

In recent blogs we discussed how the use of visual marking materials is expanding, even in the B2B sphere. Multiple surveys have indicated that...
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content marketing | content creation | channel marketing | video marketing

8 Tips for Creating Cost Effective Video Marketing in the Channel

The great thing about online video is that it can be done quite cheaply.  One belief to dispel is that B2B content videos need to be slick and...
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Channel Marketing Strategy | content marketing | content creation | video marketing

Keeping Up With Video Marketing Trends

Current trends in online content marketing all point in one direction: VISUAL.  Among visual content, video has become an increasingly popular...
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