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Optimize Your Channel | Manufacturing | content creation | Strategy | LogicBay

Channel Insight: Three Trends In Content Marketing From Manufacturers

As we’ve noted in the past, the manufacturing sector has previously been somewhat resistant to embracing content marketing, preferring more...
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Optimize Your Channel | content marketing | content creation

Channel Insight: Four Current Trends In Successful Online Marketing

As a vendor at the top of your ecosystem, one of the best activities you can engage in is marketing. Most of your partners likely have little...
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Build Your Channel | content marketing | content creation

Four Ways To Build Trust With Your Content And Create Leads

Inbound content marketing is widely considered to be one of the main cornerstones of Internet marketing in general. Push marketing really doesn’t...
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content marketing | content creation | channel marketing | video marketing

Channel Insight: Eight Tips for Creating Cost Effective Video Marketing

The great thing about online video is that it can be done quite cheaply.  One belief to dispel is that B2B content videos need to be slick and...
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Build Your Channel | Understanding PRM | content marketing | content creation

Content Marketing Strategy:  Four Metrics To Track

It’s one thing to have a content marketing strategy and a large amount of content and materials online, but it’s another thing to know whether or...
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channel partner collaboration | Partner Portal | content marketing | content creation | video marketing | video

LogicBay Announces Integration with Videonitch's Video Channel

In the recently-released HubSpot State of Inbound Report 2017, video was named as the #1 marketing disruptor, with nearly all respondents...
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content marketing | content creation | channel marketing | video marketing

8 Tips for Creating Cost Effective Video Marketing in the Channel

The great thing about online video is that it can be done quite cheaply.  One belief to dispel is that B2B content videos need to be slick and...
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Channel Marketing Strategy | content marketing | content creation | video marketing

Keeping Up With Video Marketing Trends

Current trends in online content marketing all point in one direction: VISUAL.  Among visual content, video has become an increasingly popular...
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Marketing Materials | content marketing | Manufacturing | content creation | Brand promotion | Strategy

Content Creation vs. Distribution & Promotion in Industrial Marketing

Work, Work, Work....and nothing to show for it? That’s a perfect description of so many companies' content marketing efforts. Weeks, months and...
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