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Optimize Your Channel | Sales | Business Trends | Industry 4.0

Industrial Customers Want a Digital Sales Experience: Can You Deliver?

Here's a genuinely surprising statistic we picked up from a new Accenture report on the sales experience within industrial operations. Even though...
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Technology | Business Trends | Industry 4.0

Better, Faster, Smarter: The Coming World of Digital Initiatives in Manufacturing

For those in manufacturing, these are exciting - but uncertain - times. Manufacturing had resisted embracing many high-tech upgrades for longer...
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FUSE | Business Trends | Customers

Engage Directly With Customers Through Digital Channels

We've been saying for awhile now that Customer Experience (CX) is one of the most important factors that manufacturing leaders need to be focusing...
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Marketing | Business Trends | Customers

Meeting Customer Expectations In 2020 - Can You Deliver Value And Values?

Recently, we came upon a Forbes article analyzing data from a June 2020 IBM study into the minds and motivations of buyers in 2020.   In the...
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Digital Ecosystem | Business Trends | Customers

Differentiating Your Business With an Exceptional Digital Experience

For years, the common wisdom was that companies with a mixed physical and digital presence needed to focus on their Customer Experience (CX) to...
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FUSE | Digital Ecosystem | FUSE Products | Data and Analytics | Business Trends

The Importance of Data Integration to Digital Transformation

“Digital Transformation” is often thrown around as a buzzword, but what does it really mean?  At heart, it means restructuring an operation’s...
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Manufacturing | FUSE | Strategy | Business Trends

Industry 4.0 Upgrades: Addressing Pain Points and Reluctance to Adopt

 Here’s an interesting blip in the data which search-watchers have observed:  Google searches relating to “Industry 4.0,” especially “What is...
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FUSE | Digital Ecosystem | FUSE Products | Business Trends

How Can Smaller Manufacturing Businesses Succeed In A Modern Digital Market?

These are challenging times for smaller operations. On one hand, entrepreneurialism is rampant, especially among the younger generations. Thanks...
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Manufacturing | FUSE | Strategy | Business Trends

Making Industry 4.0 Upgrades? Four Tips For Avoiding Bottlenecks in Production

Industry 4.0 automation initiatives have been gaining momentum since the early 2010s, and by and large those companies who have embraced smart...
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