LOGICBAY RELEASE: APRIL 10, 2015
LogicBay announces an exclusive Webinar focused on the most vital themes in inbound marketing, with special guest speaker Arjun Moorthy of Hubspot joining LogicBay’s CEO John Panaccione for the live presentation on April 15 at 2 p.m. ET.
The webinar, entitled “Disruptive Change: Inbound Marketing and Sales Channels,” will address the latest trends in inbound, the impact of inbound on the sales process, and the biggest issues facing Chief Marketing Officers as they develop ways to incorporate inbound marketing into their dealer support strategies.
Arjun Moorthy, Hubspot’s VP of Business Development and Partner Products, will be on hand to provide key insight from Hubspot’s best practices, and his own considerable experience to share how companies can capitalize on the huge opportunity presented by inbound marketing.
Joining Arjun will be LogicBay’s John Panaccione, an industry leader in sales channel strategy and Partnership Relationship Management systems.
Together the pair will address how the dramatic shift in business to business buying behavior is driving the need for inbound marketing strategies and how this disruptive change is transforming the way companies work with their indirect sales channel partners.
Those attending the webinar can expect to come away with a broader understanding of the inbound marketing trend and how it’s impacting the way companies work with with their indirect sales channel partners differently as a result.
The webinar will be live on Wednesday April 15 from 2 p.m. ET, with playback available for registrants who miss the live air time. Register here.
LogicBay provides technology-enabled Partner Relationship Management (PRM) solutions and the cloud-based Performance Center™ partner portal technology, enabling organizations to support, develop and manage their extended enterprise. Performance Center™ technology focuses on the key elements of partner and employee engagement, management and development. Integrated functions include collaboration, marketing and communications, training and certification, and business intelligence for performance management. For additional information, visit www.logicbay.com or contact Seth Jacobsen (firstname.lastname@example.org)
Keywords: partner relationship management, PRM, partner portal, channel partner, partner program, channel management software