Technology enabled Partner Relationship Management (PRM) solutions are built upon a platform of Channel Management best practices creating Enterprise value for LogicBay’s clients.
To achieve this end result LogicBay collaborates with each client to identify and document the value associated with efficiency and performance gaps within their Indirect Channel operations. Through this process we measure and benchmark the current operating environments of the Enterprise so as to know what gaps exist and importantly what value is associated with implementing solutions to address the critical success areas identified.
Step One: Educational Web Briefing - A 25-minute one-on-one web briefing during which we share Partner Relationship Management (PRM) best practices that the world’s leading brands are using to drive channel performance.
Step Two: Channel Performance Surveys - A facilitated discussion to gather and benchmark key performance metrics of the current operating environment within the Enterprise.
Step Three: Channel Performance Workshop - The findings of the Performance Surveys including a performance-feasibility report are presented in a half-day workshop. The result of this phase is a more clear understanding for the Enterprise of what efficiency and performance gaps exist within the Indirect Channel.
Step Four: Channel Performance Audit - This phase is a comprehensive assessment audit involving interviews of channel stakeholders within the Enterprise as well as within the Dealer network. The goal of this phase is to validate the performance feasibility analysis performed in Step 2. Additionally, a thorough gap analysis is completed to assess where the most significant gains can be made in dealer engagement, partner satisfaction, efficiency improvements, revenue growth, margin enhancement and cost containment.
Step Five: Business Case Presentation - The deliverable from the assessment audit is a business case which maps the current condition and makes recommendations for the use of best practices and technology deployments to achieve an improved future state. Process mapping, key performance indicator (KPI) measurements and benchmarking will result in recommendations for areas of considerable improvement including, but not limited to dealer engagement, employee satisfaction, collaboration, marketing effectiveness, sales productivity and cost containment.
Step Six: Implementation - If the Enterprise is compelled by the Return on Investment (ROI) documented in the business case, LogicBay provides an efficient implementation plan including a detailed Statement of Work (SOW) and execution plan to achieve the results that have been identified.
Step Seven: Governance - We have institutionalized a process of constant improvement and measurement that is never-ending throughout the life of a commercial relationship between LogicBay and our Enterprise clients. By remaining dedicated to constant improvement process and a mindset of collaboration with the Enterprise, its Dealer network and ultimately the customers we set out to establish and then exceed success milestones throughout the life of the client engagement. It’s all about getting the very most out of the channel partnerships that our clients invest so heavily in!!!